The word hero is a badge of honour. To be heroic can be an act or a state of mind. It can be attributed to people or it can be an ideology. It sometimes courts controversy and can both divide and unite opinions. For this exhibition Nike challenged their European designers and a wide range of creative visionaries to explore the notion of what makes a hero.
On Thursday 22nd August the best artistic interpretations will be presented at the Machinegebouw gallery in Amsterdam’s Westergasfabriek complex. Diverse submissions from the likes of Wim Crouwel, Hort, Ilovedust, Laser 3.14, Tyrone Lebon, Golden, James Joyce, and Ruud Baan will be showcased alongside pieces from Nike and Converse designers. All of the art is available for purchase on the night and 100% of the proceeds will be donated to War Child.