donderdag 19 februari 2009

laser 3.14 and the Levi’s® back pocket project

Levi’s® back pocket project
Check it our here:

The Levi’s® back pocket project has already proven to be a tremendous success in Belgium, but the Dutch counterpart is now entering its final stage and is about to cause an even bigger buzz!

Levi's® has invited artists from the most diverse disciplines –but all breathing the spirit of the brand- to add their personal touch to the classic back pocket, resulting in precious little works of art by artists like lingerie-designer Marlies Dekkers, TV-host and actress Sophie Hilbrand, fashion designers Daryl van Wouw and Bas Kosters, visual artist Ottograph, band members from Voicst, Direct and Moke, and ‘must see’ underground artists. From January 29 the pockets will be on display at CoffeeCompany, 153 Van Woustraat, Amsterdam. From February 14 they will pop up in other CoffeeCompany shops all over the city. Last chance to see them: Levi’s® Store Kalvertoren, from February 27 until March 31.
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